iPhone 4S hit a record-high 37% of total smartphone activations in
1Q 2012, four times that of any other smartphone,
according to Good Technology's latest quarterly smartphone and
tablet activation report. Apple took the second spot as well, with
iPad 2 activations accounting for 17.7% of the quarter's
The quarterly reports provide a
breakdown of smartphone and tablet activations across Good's
enterprise customers, which include eight of the top ten
financial institutions, seven of the top ten healthcare companies,
half of the Fortune 100 and companies spanning every major
industrial sector, according to a company press release.
Good's Q1 survey results indicate that companies "continue to
embrace the 'bring-your-own-device' (BYOD) trend and accept new
devices into the enterprise," Good states.
Besides Apple mobile devices ranking first and second, its new
iPad, despite being introduced in March, ranked fourth in total
activations for 1Q with 4.3 of the total and an "impressive" 12.1%
of March activations.
The Motorola Droid took the top spot among Android devices with
1.6% of all activations in 1Q, making it the seventh most popular
device for the quarter. Android smartphones accounted for 26.1% of
the first quarter total, while Android tablets accounted for
Good's seeing "rapid growth in both the quantity and size of
customer deployments" of iOS and/or Android devices, which grew by
more than 50% over 4Q 2011 and were nearly double the previous two
quarters combined, the company reported in a press release.
"BYOD smartphones and tablets combined with proactive,
company-owned iPad deployments are driving rapid growth both the
size and number of new deployments amongst our customers," said
John Herrema, Good Technology's SVP of Corporate Strategy. "This
includes significant growth in the number of Good users who have
both a smartphone and a tablet, with the iPhone 4S and iPad 2 as
the most frequently occurring combination."
Good found that taken together, iPads accounted for roughly 97.3%
of tablet activations in 1Q, a figure that's being driven by
corporate enterprise as well as consumer adoption. iPad deployments
were highest among Good's life sciences organizations, increasing
from 3% in October 2011 to nearly 14% in January 2012. Anecdotal
data Good gathered indicate strong iPad uptake among pharmaceutical
and biotech industry organizations as well.
"With Windows 8, we expect more competition for Apple® and the iPad
in the enterprise tablet space, especially for proactive,
company-owned device deployments," said John Herrema, Good
Technology's SVP Corporate Strategy. "On the smartphone side, we
just released support for Windows Phone 7.5 last week and it will
be interesting to see how it performs over the coming