For a relatively new technology, I'm amazed at the amount of
consumer education that is already happening around cloud
services. We can thank blue chip companies like Apple,
Google, and Amazon for creating the conditions that is now leading
to cloud concepts entering the mainstream and consumers getting
educated about it as a result.
Take this article in USA Today, Demystifying cloud computing for
consumers. Here is probably the most mainstream newspaper in the
U.S. today, tackling the complex concepts around cloud
computing, and presenting them in very understandable
As a result, we should begin to see a much more informed public,
which creates opportunities. Service providers should leverage this
ongoing education effort, by ensuring their product portfolio
includes cloud services. The combination of an educated cloud
public and a cloud product portfolio should make for a great
opportunity. Are you prepared for it?